Our story

Whilst scratching his head for a book to read a friend’s six year old, a perplexed man looked at the books on offer and asked himself a question:

If you had to write a children’s story, what would it be about?

His answer brought on lengthy chats with friends and family, which then led him to drafting simple stories in a notepad as he commuted to his office job in London.

 What started as an innocent question, turned into a series of short stories following Bobby & Morph as they learn important morals such as thinking of others, being comfortable in your own skin, sharing, and many more – all with a focus on kindness.

As a child he loved all the animals that he grew up with (including of course the ‘real’ Bobby & Morph’) so decided that it was only right that a percentage of yearly profits would go directly to helping bring positive impact to the lives of children in the UK and across the world.

In 2017, the first edition of Bobby & Morph books arrived, proudly independent and British-owned.

Bobby & Morph are committed to helping bring families together through gentle storytelling that help nurture imaginations, whilst helping to create compassion and joy – one child at a time.